Content creation simplified.
Product: Kapwing
Hey everyone!
Today we’d like to highlight a fantastic product by the name of Kapwing.
“Kapwing is an online content creation platform where you can get started for free. It works in your internet browser and doesn’t require you to download any apps.”
It’s used by a wide variety of users from individual content-creators to massive companies. All for different reasons due to the wide range of mini-tools offered (of which we will will touch on shortly).
The company itself is based in the heart of California, United States of America however they have users across the entire world alongside a great core team that are constantly working on improving Kapwing for us!
Tools
Our favourite product is infact their flagship product which is labelled “Studio” — It’s an effective tool that allows you to create videos, pictures by merging text with video. We use it to create fantastic social media posts (due to how easy it is to create memes in seconds) which often go viral.
If you’re a content-creator you could be using Kapwing for a wide variety of reasons. A few more tools to touch on are the subtitles adder, collage maker, meme generator and video resizer — They have over 20 tools on their site of which you can access.
Another great point to add is the fact that once you have created a post it is automatically saved to your workspace so losing work is almost impossible (unless you are not connected to the internet).
Posts
Here are a few examples of Kapwing in use:
Resize videos to your liking whether you want to make it square, rectangle or even circle — Moreover you can move the video anywhere on the grid and then add text/audio/images and much more to it!
The classic meme generator is always in-use due to the nature of social media you can create memes in seconds with Kapwing to keep up with trends, create funny content and generally content that has a high chance of going viral.
Kapwing allow you to change the fonts (upload your own — pro feature), change the colour, size and general screen placement.
You can also check out a wide variety of Kapwing generated meme templates over at: https://www.kapwing.com/meme-templates
Here is a clear example of a piece of Kapwing generated content
- Text created
- Shape added behind text
- Video uploaded
- Video resized
- Image added (person)
- Image resized (person)
- Image added (logo)
- Image resized (logo)
- Exported
- Posted on socials
- Viral
- Yay!
Pricing
We will briefly touch on Kapwings accounts:
- General User with no account (Free but watermarked content)
- General User with a free account (Free and no watermarked content)
- Pro Account (Annually @ $17 / Monthly @ $20)
Summary
Overall we would score Kapwing the following:
Price — 8/10
Ease of Use — 9/10
Innovation — 7/10
Would we recommend? — 110%
Follow Kapwing on social media @Kapwing
Check out their full product: www.kapwing.com
